Death of Subscription: Looking back to move forward

To really understand why a subscription based business model is failing, one only need look at why it ever became popular. The idea started showing up back in the days when the internet as we know it was still in it’s infancy. Because everyone used dial-up online services charged by the minute. The subscription model was a way to simplify how people could use and pay these services and the businesses who used this model had a much easier time understanding their earnings, it was a simple solution to a bigger problem and was incredibly simple.